
Every family eventually faces a moment when care becomes complicated. It may be a new diagnosis, an aging parent who needs more help, a hospital discharge, a loved one in crisis, or a personal health challenge that suddenly requires more support. In those moments, the burden often extends far beyond healthcare. It affects work, relationships, finances, mental well-being, and the family’s ability to manage everyday life.
MyCareLinq was created with a bold but practical vision: make high-quality care navigation and coordination accessible to everyone. The company is building a technology-enabled care assistant that helps individuals and families understand what is needed, organize next steps, evaluate options, connect with support, and follow through over time. Instead of leaving families to search, plan, coordinate, and decide on their own, MyCareLinq helps turn complexity into a clear path forward.

Caregiver assisting an elderly woman outdoors. Source: amazing studio / Adobe Stock
Founder and CEO Min Pomper brings deep experience in healthcare strategy, operations, innovation, and care coordination. The idea for MyCareLinq was also personal. While helping care for a sick parent, Pomper saw how difficult it can be for families to find, organize, and coordinate care while also managing work, family responsibilities, and daily life.
As MyCareLinq continues to grow, the company is expanding its presence in North Dakota with support from the University of North Dakota Center for Innovation (CFI) and regional partners focused on advancing innovation and entrepreneurship.
Creating a Better Care Experience
MyCareLinq began with a focus on family caregiving. Through product development, customer feedback, and changing market needs, it has grown into a broader care navigation and coordination solution that can support people across different stages of life and care needs.
Today, MyCareLinq helps users identify and understand care needs, organize tasks, create actionable care plans, qualify and connect with relevant services, and support follow-through so care tasks are completed, and support actually happens.

Woman on a video call from home. Source: nenetus / Adobe Stock
Valuable Support Expanding into North Dakota
Although MyCareLinq is based in California, the company has built meaningful relationships in North Dakota through its first investor, an owner of InnoVets Aerospace, a disabled veteran-owned business based in Grand Forks. That connection introduced MyCareLinq to North Dakota’s innovation ecosystem, including the University of North Dakota Center for Innovation, the Grand Forks Region Economic Development Corporation, and the gBeta accelerator program.
According to Min, North Dakota represents a strategic market because of its collaborative business environment, strong regional partnerships, and openness to practical solutions that improve access, experience, and reduce friction for individuals, families, payers, employers, and communities.

Grandmother and children hugging on a couch. Source: Azee/peopleimages.com / Adobe Stock
Looking Ahead
MyCareLinq is focused on expanding partnerships with employers, healthcare organizations, and community partners that can help bring care navigation support to more families. The company is also partnering with the owners of InnoVets Aerospace to expand government contracting opportunities, with the goal of supporting veterans, military personnel, and their families.
MyCareLinq’s vision is to make high-quality care navigation accessible to everyone, giving individuals and families a clear, affordable path to understand their needs, make informed decisions, and put the right support in place when care becomes complex.
Learn More
To learn more about MyCareLinq, explore partnership opportunities, or connect with the team, email hello@mycarelinq.com




































